Monday, February 22nd, 2010
Most election campaigns are comprised of two parts – the primary campaign and the general election campaign. A primary narrows down the candidates of each party who seek a particular office. The winner(s) of the primary election go on to be listed on the ballot for the general election. It’s the general election that determines who ultimately wins the office.
Many local candidates make the mistake of waiting to start a campaign website. They may feel that they do not need one until the general election. Or they may not want to put in the investment until after they’ve won their primary. That can be a big mistake! Not putting enough effort
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